Leapfrog Marketing Institute is a virtual institute focused on nurturing thought leadership and commentary about marketing in a digital world, with a specific focus on consumer-focused experiences and omni-channel conversion. Along with an Advisory Panel comprised of senior marketing practitioners and professors from premier universities, the Leapfrog Marketing Institute publishes white papers, develops research reports, and hosts events for CMOs and industry influencers. The Leapfrog Marketing Institute is powered by Performance Marketing Solutions Company Leapfrog.
For 20 years, Leapfrog has led the industry in best practices related to the strategic use of consumer data, understanding the consumer journey and developing effective customer acquisition strategies that deliver business results. A data-driven approach and a culture of innovation allow us to deliver game-changing, scalable results for brand marketers. Founded in 1995, Leapfrog is based in Evanston, IL and employs more than 140 data scientists, software and systems engineers, media planners, analysts, and brand marketers.